Offer Marketing Specialist

Context

At Ingenico our technology addresses the persistent challenges in the payment world. We have established ourselves as a leading developer of creative software solutions. If you are a looking for an environment where your ideas and work is valued and lots of autonomy in how you go about your work, then get ready to join our company. 
 

We are developing and have begun to roll out a solution called PPaaS (Payments Platform as a Service) that’s radically new, technically complex and will change how people pay for things in store. PPaaS combines traditional payment services like bank cards, with services from partners such as new payment methods like those based on QR codes and other services that pop up at the moment you pay, like loyalty programmes, dynamic currency conversion and buy-now-pay-later. We’re playing a critical role in the new payments ecosystem and we want you to help us do it. 
 

We are a B2B organisation. We sell PPaaS to banks, acquirers, ISVs and other intermediaries who in turn use it to service their merchant clients. While PPaaS is responsible for its own marketing, partnerships and sales management, we leverage the Ingenico sales organisation and foster strong synergies with the rest of the Ingenico organisation to achieve our goals.

As our new colleague, you will be at ease in a dynamic client and market oriented working environment and are happy to work in a results-driven and service-minded atmosphere. Good communication and listening skills together with a creative and can-do attitude are very important. 
 

We work in French and English, as part of a multi-cultural international team but all written communication is in English. And we don’t judge. All ideas are good, everyone is listened to.

Your work attitude is enthusiastic and focused on cooperation. You are used to taking ownership for results and always feel responsible for the quality of what you deliver. Even if the right candidate will be the sort of person who picks things up as they go along and is comfortable in doing so, a solid grounding in payments would be very useful and would help you to hit the ground running.
 

Scope

As an Offer Marketing Specialist in the PPaaS sales & marketing team you will develop and execute clearly defined offers for clients based on the individual components of the PPaaS global offer as they are now and as it evolves over time. 

You will lead the process of imagining the offers, defining the value propositions both for our clients and our clients’ clients and executing the rollout of these propositions across our organisation. And you will prepare the sales support materials associated with these offers.

This role will both support and develop current offerings as well as analyze, develop, launch and support new offers in support of our strategic growth objectives.

Responsabilities

•    Develop and implement strategies for offers that drive customer acquisition, engagement, and retention

•    Execute all relevant sales materials in relation to the offers you have defined

•    Implement a process for rolling out these offers across our sales organisation, ensuring that they are understood and refined according to feedback

•    Collaborate with cross-functional teams (other Ingenico Marketing teams, Pricing, Sales, Product, Operations) to execute offers

•    Monitor and analyze the performance of offers to ensure they meet business goals and objectives and report on these as required

•    Drive continuous improvement of offer processes, tools and technology

•    Maintain a competitor database of offers with a view to identifying best practices and how our offer should evolve in the future.

•    Where required, work with our clients and/or our sales teams to answer specific requests from our clients or their merchants in the crafting of specific offers for these targets.

•    Manage the budget associated with the function.

Experience / Skills

we are looking for someone who has:

•    Imagination, creativity, accuracy and attention to detail
•    Strong communication skills and the ability to tell a good story
•    Excellent graphical skills
•    Great interpersonal skills combining the ability to navigate our organisation and achieve buy-in from key stakeholders

And we also want:

•    Experience of working in a B2B environment
•    Experience in defining offers and processes
•    Experience of planning and executing programmes end-to-end 
 

As part of our values, we embrace diversity and inclusion at Ingenico. We are an equal opportunity employer and do not discriminate on the basis of an individual's race, national origin, color, gender, gender identity, gender expression, sexual orientation, religion, age, disability, marital status or any other protected characteristic under applicable law, whether actual or perceived.

We want to adapt our processes and create a safe work environment that welcomes everyone.

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